March Madness Live demo

NCAA March Madness Live, a digital suite of products designed to give basketball fans an unprecedented viewing experience across a collection of screens for the 2013 NCAA Division I Men’s Basketball Championship, is now available on the App Store for iPhone, iPad and iPod touch and will be available via Google Play this weekend.

NCAA March Madness Live offers free streaming across all devices to pay TV subscribers throughout the tournament featuring social and interactive components designed to provide portable access to the tournament whenever and wherever fans choose to watch. NCAA March Madness Live, managed by Turner Sports and in partnership with the NCAA and CBS Sports, will be available at, the March Madness Live app on tablets and mobile devices, and will launch from and

Through NCAA March Madness Live, fans can enjoy live streaming video of every game of the 2013 NCAA Division I Men’s Basketball Championship as they are televised by TBS, CBS, TNT and truTV, starting with Selection Sunday on March 17 and continuing through the Final Four on April 6 and National Championship on April 8, from Atlanta.

Consumers will have access to all games on TNT, TBS and truTV on the digital device of their choice by logging in with their TV service provider information, and all games broadcast on CBS with no registration required. As an added feature, NCAA March Madness Live will offer a preview option that allows up to four hours of live game streaming prior to viewer registration.

For more information on how to login to NCAA March Madness Live:
1. Go to or download the app from the App Store or Google Play
2. Click on the “Select Your TV Provider” tab
3. Select your TV provider
4. Enter your username and password that corresponds with the account
5. Enjoy!

For customers who do not have their username and password readily available, they can contact their TV service provider to receive one. Additional information can be found at

This year’s NCAA March Madness Live product offers several enhancements including:

Redesigned for optimization across platforms

With improved navigation, NCAA March Madness Live will have a completely new look and feel while also providing users with the same levels of access and a consistent user experience across all devices.

Available on new devices

NCAA March Madness Live will be available on more devices than ever before including smart phones and tablets with the Android 4.0+ operating system.

Capital One NCAA March Madness Bracket Challenge

The official bracket game of March Madness includes new designs and feature enhancements on smart phones and tablets, along with expanded social functionality across all devices allowing fans to join groups, share brackets and chat with friends and other passionate fans via Facebook.

Coke Zero NCAA March Madness Social Arena

A forum to extend the conversation surrounding all of the games within NCAA March Madness Live products, fans can follow game and tournament tweets, participate in fan chats, watch the games and keep a pulse on all the key moments of every game via the Coke Zero NCAA March Madness Social Arena.  Fans can participate in the social commentary by using the hashtag #marchmadness.

Fans will also have multiple ways to be heard, stay informed and engage with analysts, rivals or other team enthusiasts via social media such as:
• Twitter – Follow @marchmadness, the official Twitter feed for March Madness, which offers highlights, behind-the-scenes photos, information on local events, basketball stats and other important tournament information.
• Facebook – Fans can get behind-the-scenes content, coach and student-athlete quotes, take part in polls and join other March Madness fans by liking the NCAA Men’s Basketball March Madness page.
• GetGlue – Check-in to the games to earn exclusive stickers and chat with other fans throughout the tournament. Fans can check-in from GetGlue or NCAA March Madness Liveapp --

Additionally, NCAA March Madness Live will once again provide video highlights, full game replays and real-time game alerts, as well as fan-favorite features, including live game scoring, real-time tournament brackets, personal channel lineup features, live stats, live social companion views and the return of the “Boss Button” for broadband users.

Fans also will have direct access to live radio broadcasts, courtesy of Westwood One/Dial Global Radio Network, for all 67 games across the collection of digital products.