March 30-April 1
Woldenberg Park  Big Dance Map

NCAA Corporate Champions AT&T, Coca-Cola and Capital One together with the NCAA and Turner Sports on Friday formally announced Jimmy Buffett, KISS and The Black Keys as headliners for the 2012 NCAA Big Dance Concert Series in New Orleans in conjunction with the 2012 NCAA Men’s Final Four. The free, three-day music festival is produced by Turner Sports and the NCAA, and will take place at Woldenberg Park in New Orleans during Final Four weekend.

Buffett
Courtesy

The Big Dance Concert Series tips off March 30 with KISS headlining the AT&T Block Party. KISS remains one of the most influential bands in the history of rock and roll. As one of America's top gold-record champions, KISS has released 44 albums and sold more than 90 million albums worldwide. Decades of record-breaking tours around the globe have included high-profile appearances at Super Bowl XXXIII, the Winter Olympics in Salt Lake City, the Rockin' The Corps concert dedicated to U.S. troops in Iraq and Afghanistan, and special guest appearance on the 2009 American Idol finale that boasted 30 million viewers.

“AT&T is excited to kick off the 2012 NCAA Men’s Final Four weekend with AT&T Block Party at the Big Dance and our headlining act KISS,” said Jamie Kerr, director, AT&T Corporate Sponsorships.  “This event gives college basketball fans a chance to celebrate this action-packed weekend with a legendary band and allows us to connect our fans directly to their passion for music and sports through our products and services.”

The party will continue into March 31 with the Coke Zero Countdown, featuring The Black Keys, whose new album, El Camino, released Dec. 6 on Nonesuch Records, debuted at No. 2 on the Billboard Top 200 and already has been certified RIAA Gold. The duo was featured on the cover of Rolling Stone magazine earlier this year. In celebration of the release, the band has embarked on the first leg of its North American tour, featuring sold-out shows at Chicago’s United Center, DC’s Verizon Center, and two nights at New York’s Madison Square Garden followed by a second batch of April dates, including shows at Austin’s Frank Erwin Center and Seattle’s Key Arena. Special guests Arctic Monkeys open on the tour.

"2012 will be the most exciting year yet for NCAA March Madness fans with impressive performances both on the court and at the Coke Zero Countdown," said Sharon Byers, senior vice president, Sports & Entertainment, Coca-Cola North America. "We are excited to partner with the NCAA and Turner Sports this year to give fans more access to great music.”

On April 1, the weekend will culminate with featured performer Jimmy Buffett as the finale of the Big Dance Concert Series, headlining the Capital One JamFest. Buffett has become a legend of popular culture as the composer of such classic songs as Margaritaville, Come Monday and Cheeseburger in Paradise. In addition to his nearly 50 records and five best-selling books, his sold-out concert tours are an annual rite for his legions of fans, affectionately known as Parrotheads. His faithful followers will be a part of the festivities again as Jimmy tours across the U.S. with the Coral Refer Band in 2012, bringing summer with him wherever he goes.

KISS
Courtesy

"The people of New Orleans will surely make this one of the best Final Four weekends in history," said Roger Ferguson, vice president, Advertising and Sponsorships at Capital One.  "New Orleans has been very good to Capital One over the years and we wanted to show our gratitude by giving the great people of this city a free concert with music legend Jimmy Buffett."

Additional artists performing at the 2012 NCAA Big Dance Concert Series include special guest Blondie, the Avett Brothers, New Orleans legend Dr. John, the Funky Meters, Big Sam’s Funky Nation, Cowboy Mouth and Vintage Trouble. The specific time of each performance and final overall schedule will be available soon.

Woldenberg Park, site of the 2012 NCAA Big Dance Concert Series, is located in downtown New Orleans and features 20 acres of sprawling green space stretching between the Mississippi River and the historic French Quarter. To complement the free musical performances, attendees will also have the opportunity to enjoy some of the local flavors from New Orleans-based restaurants featured at the Big Dance food market.

“The NCAA Big Dance Concert Series has become one of the signature events at the Men’s Final Four as it provides the general public and fans who may not have a game ticket with an opportunity to enjoy the excitement that surrounds Final Four weekend,” said Greg Shaheen, NCAA interim executive vice president for championships and alliances. “Our corporate champions AT&T, Coca-Cola and Capital One, along with Turner Live Events, will bring the free concerts to New Orleans for everyone to enjoy.”

“We are thrilled to have two of the biggest names in music, along with the year’s hottest band headline this festival during Final Four weekend,” said Shea Guinn, senior vice president, Turner Live Events and producer of The Big Dance Concert Series. “The Big Dance Concert Series has grown into one the largest free music festivals in the country, and the event this year in New Orleans is shaping up to be bigger than ever."

HOURS OF OPERATION
Date Time Event
March 30 4-10 p.m. AT&T Block Party
  4 p.m. Park opens to the public
  4:30-5:45 p.m. Vintage Trouble
  6:15-7:30 p.m. Cowboy Mouth
  8:30- 10 p.m. KISS
March 31 11 a.m.-4:30 p.m. Coca-Cola Zero Countdown (Viewing Party to follow)
  11 a.m. Park opens to the public
   11:45 a.m.-12:45 p.m. Funky Meters
  1:30-2:30 p.m. Blondie
  3:15-4:30 p.m. The Black Keys
April 1 3-10 p.m. Capital One JamFest
  3 p.m. Park opens to the public
  3-4 p.m. Big Sam's Funky Nation
  4:30-5:30 p.m. Dr. John
  6-7:30 p.m. Avett Brothers
  8-10 p.m. Jimmy Buffett
  10-10:15 p.m. Fireworks on the river
All times subject to change.

Admission
Free to the public.  For the safety of our guests, all bags will be subject to search. In addition, no coolers, chairs, or commercial cameras are allowed. The following security measures will also be in effect throughout The Big Dance Concert Series:

• All guests and items (purses, small handbags, etc.) are subject to physical inspection by security personnel, and anyone not agreeing to this search will be restricted from entering the event
• No pets (service animals permitted)
• No bottles, cans, liquid containers or coolers (except for guests with medical or dietary needs)
• No food or beverage not dispensed by the Event Concessionaire
• No video recorders, or still cameras with lenses longer than 4 inches (credentialed media excepted)
• No large bags, backpacks or large purses larger than 11" x 17"
• No weapons of any kind
• No missile–like objects
• No laser pointers
• No artificial noisemakers
• No poles or sticks of any kind
• No objects that obstruct other guests view, including folding chairs, bikes and umbrellas
• No promotional items with commercial slogans or identification without written consent from the NCAA©
• Any item deemed dangerous or inappropriate by management will not be allowed at the big dance concert series
• Confiscated items will be destroyed, not returned
• No beach balls or basketballs larger than 29.5 inches in circumference (regulation size of a basketball)
• Items left in vehicles should be stored out of sight