Dec. 3, 2010

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NCAA Release

The NCAA, in conjunction with the Mountain West Conference and the Denver Local Organizing Committee (DLOC), unveiled the 2012 NCAA Womens Final Four logo today at a womens basketball celebration in downtown Denver that included an unveiling at the Pepsi Center, a reception at the Spire Denver building and involvement in Denvers annual Parade of Lights.

The 2012 NCAA Womens Final Four logo pays tribute to the natural beauty of the Denver area with the Rocky Mountains and Red Rocks region of Colorado displayed prominently as part of the design. The primary logo colors are rust red, green, white and blue.

The NCAA Womens Final Four will build on Denvers tradition of showcasing our citys passion for sports,” said Denver Mayor John Hickenlooper. Denver Sports was instrumental in securing the bid for the Womens Final Four and has been working closely with the NCAA on planning efforts for this marquee womens sporting event.”

The Mountain West Conference and the DLOC are the hosts for the 2012 NCAA Womens Final Four which will be played April 1 and 3 at the Pepsi Center. KieAnn Brownell, president of Denver Sports, will serve as executive director for the championship event that will be played in Colorado for the first time.

This is a great opportunity for the city of Denver and the Mountain West Conference as we both continue to grow the name and brand of our city and league,” said Mountain West Conference Commissioner Craig Thompson. We are excited to be hosting along with Denver Sports in bringing to this community the premier womens college basketball event that will be one of the highlights of this area for years to come.”

Colorado and Denver have a history of hosting NCAA championship events, including Denver hosting the 2001 Midwest Regional and the 2006 first and second rounds of the NCAA Division I Womens Basketball Championship at the Pepsi Center. The Pepsi Center has also played host to the NCAA Mens Frozen Four® in 2008 and games of the NCAA Division I Mens Basketball Championship.

We look forward to 2012 when the Womens Final Four will be played in Denver for the first time and we are well into the process of planning for this celebration of our game,” said Marilyn McNeil, vice president and director of athletics at Monmouth University and chair of the Division I Womens Basketball Committee. We know our student-athletes, coaches and fans will enjoy all that the Denver area will offer.”

Denver was one of five future Womens Final Four hosting cities (2012-16) announced by the NCAA Division I Womens Basketball Committee in November, 2008.

Downtown Denver offers great accessibility for our championship with hotels, restaurants and the Pepsi Center all located within a one-mile loop,” said Sue Donohoe, NCAA vice president of Division I Womens Basketball. Our fans will have numerous entertainment options to choose from as Denver and the surrounding area has many unique attributes that will provide for new and creative opportunities to enhance the event.”

About the NCAA and Division I Womens Basketball
The NCAA is a membership-led nonprofit association of colleges and universities committed to supporting academic and athletic opportunities for more than 400,000 student-athletes at more than 1,000 member colleges and universities. Each year, more than 54,000 student-athletes compete in NCAA championships in Divisions I, II and III sports. Visit and for more details about the Association, its goals and members and corporate partnerships that help support programs for student-athletes.

NCAA womens basketball is characterized by strong fundamentals, high quality of play, sportsmanship, role model student-athletes and family oriented entertainment. The latest NCAA Graduation Success Rate figures show 83 percent of NCAA Division I womens basketball players graduate. In terms of the NCAA Academic Progress Rate, which measures term-by-term academic success, the overall score is 966, well above the NCAA benchmark of 925.

For the latest news in regard to the Womens Final Four, visit The NCAA, Final Four, March Madness and Midnight Madness are owned or licensed by the National Collegiate Athletic Association. All other trademarks are licensed by their respective owners.

About The Metro Denver Sports Commission/Denver Sports
The Metro Denver Sports Commission, or Denver Sports, is a non-profit organization whose vision is to ELEVATE SPORT and ENERGIZE LIVES. With a mission of attracting, facilitation and supporting the economic and social vitality of the greater metro area, Denver Sports works to draw premier domestic and international sporting events to the Denver market. For more information, visit

About the Mountain West Conference
From its inception in 1999, the Mountain West Conference has been committed to excellence in intercollegiate athletics, while promoting the academic missions of its member institutions. The Mountain West Conference is comprised of nine Division I institutions: U.S. Air Force Academy; Brigham Young University; Colorado State University; University of New Mexico; San Diego State University; Texas Christian University; University of Nevada, Las Vegas; University of Utah; and the University of Wyoming.