INDIANAPOLIS -- When the 2011 NCAA Women’s Final Four arrives in Indianapolis in April, basketball won’t be the only thing making noise around town. The NCAA announced that country music sensation, Kellie Pickler, will serve as the headlining act for a free concert on Center Stage at Tourney Town Refreshed by Coca-Cola Zero at 5:30 p.m. on April 2 in the Indiana Convention Center. In addition, country singer and Indiana native, Casey Jamerson will be the special guest performer, taking the stage at 4:30 p.m.

“I'm thrilled to be bringing our show to the NCAA Women's Final Four in Indianapolis,” Pickler said. “The fans will already be in great spirits supporting their favorite teams, and we can't wait to be part of the excitement.”

Pickler, who first gained notoriety after finishing sixth during the fifth season of American Idol, earned three CMT Music Awards in 2008, including “Performance of the Year” for her song “I Wonder.” Pickler has also received two ASCAP (American Society of Composers, Authors and Publishers) awards and both of her albums debuted at No. 1 country and Top Ten overall in Billboard, a feat equaled by only six other females in country music. She has hosted The View, graced the cover of USA Weekend and served as a correspondent in Times Square for Dick Clark’s Rockin’ Eve with Ryan Seacrest to usher in New Year’s 2009.

“Tourney Town is going to be a place to be during the Women’s Final Four weekend and to be able to include a musical performance from Kellie Pickler in the full lineup of non-stop programming is very exciting,” said Sue Donohoe, NCAA vice president of Division I Women’s Basketball. “We encourage the Central Indiana community, as well as the thousands of women’s basketball fans and coaches attending the event, to take advantage of the many ancillary opportunities planned in conjunction with the event and enjoy the concerts that will be provided by Kellie Pickler and Casey Jamerson.”

Tourney Town is a free family-friendly festival and is anchored by Center Stage with non-stop programming such as concerts by national recording artists, fan favorites like the Women’s Final Four Pep Rally and mascot challenge, performances by basketball skills entertainers, a talent show featuring local acts and celebrity judges, the Pit Stop Challenge (April 2 at 3:30 p.m.) that will feature pit crew competition amongst collegiate head coaches with a special appearance by IndyCar driver/owner Sarah Fisher, emcee-hosted fan contests for great prizes, and sponsor-based entertainment programming with fantastic giveaways. NCAA Corporate Champions – AT&T, Capital One and Coca-Cola will have fan interactive areas in Tourney Town.

Tourney Town's grand opening will take place at 10 a.m. on April 1, and will remain open that day until 5 p.m. On April 2, hours will be 10 a.m.-7 p.m., while on April 3, Tourney Town hours will be noon-6 p.m.

“The Women’s Final Four weekend will provide numerous free events for basketball fans and families to come to downtown Indianapolis and be part of the excitement, whether or not they have game tickets,” said Marcie Ahern, the Executive Director of the 2011 Women’s Final Four Indiana Host Committee. “Tourney Town will provide three days of fun activities and musical performances. We hope everyone comes down to Tourney Town and joins us for all the other events held in conjunction with the Women’s Final Four.”