NEW ORLEANS -- The 2013 NCAA Women’s Final Four logo was unveiled by the NCAA and the New Orleans Local Organizing Committee at the Dryades YMCA. The unveiling was part of a celebration of women’s basketball being put on by the NCAA and the New Orleans Local Organizing Committee, comprised of Tulane, the Greater New Orleans Sports Foundation and the Allstate Sugar Bowl, and included a youth clinic at the Dryades YMCA.

The 2013 NCAA Women’s Final Four logo pays tribute to the history of New Orleans and includes the fleur-di-lis and wrought iron design that is embedded in the culture of the city. The primary logo colors are yellow, orange, grey and blue.

“As the first city selected to host three NCAA Women’s Final Fours, we are thankful and excited for the opportunity to showcase New Orleans’ unique food, music and culture through this world-class event,” said Kim Boyle, chair of the New Orleans Local Organizing Committee.  “Events such as the NCAA Women’s Final Four are major contributors to our local economy and puts New Orleans center stage, serving as a catalyst to the growth of our city and providing us with the leverage needed to continue marketing New Orleans as a premier sporting and hospitality destination.”

New Orleans will serve as host to the Women’s Final Four for a record third time, with the city previously hosting in 1991 at the Kiefer Lakefront UNO Arena and in 2004 at New Orleans Arena. No other city has hosted more than twice. The 2013 Women’s Final Four will be played on April 7 and 9 at the New Orleans Arena.

“The Road to New Orleans has begun,” said Carolayne Henry, chair of the NCAA Division I Women’s Basketball Committee and associate commissioner at the Mountain West Conference. “New Orleans has certainly proven itself a great host to world class events and we expect nothing different when it hosts the premiere women’s sporting event in the country in 2013.”

“It is an honor to serve as honorary chair for this event – which features the best of women’s college basketball while showcasing our great city to sports fans from across the country,” said Louisiana Senator Mary Landrieu. “With its world-renowned restaurants, hotels and cultural attractions, New Orleans is the ideal location for an event of this magnitude. We look forward to welcoming NCAA women’s basketball fans to one of America’s great cities.”