Sept. 2, 2009

Courtesy of the Nationa Football Foundation and College Hall of Fame

DALLAS - To elevate the stature of all its awards, The National Football Foundation & College Hall of Fame (NFF) announced today that it will relaunch and rename college football's premiere scholar-athlete award, the Vincent dePaul Draddy Trophy, in honor of William V. Campbell, the chairman of Intuit, former player and head coach at Columbia University and the 2004 recipient of the NFF's Gold Medal. The Draddy name will continue to play a prominent role in the NFF National Scholar-Athlete Awards program with one of the organization's coveted post-graduate scholarships carrying the former chairman's name. The trophy will continue to be presented by the HealthSouth Corporation, the nation's largest provider of inpatient rehabilitation services.

"Having served on the NFF Board with Bill Campbell for more than two decades, I can tell you that he's the living embodiment of our mission to build leaders through football. He is a tenacious team player, a brilliant strategist and coach, and a leader who always gives more than he gets," said NFF Chairman Archie Manning. "The National Football Foundation exists to not just perpetuate a game. It exists to ensure that the youngsters who play our game develop the skills to go on to be leaders in their chosen fields. The Campbell name sends that message in the strongest of possible terms."

Known as "The Coach of Silicon Valley," Bill Campbell has become one our of country's most influential business leaders, playing critical roles in the success of Apple, Google, Intuit and countless other high tech companies. The captain of the 1961 Columbia Ivy League championship team, he found his true calling after an unlikely career change at age 39 from football coach to advertising executive. His ability to recruit, develop, and manage talented executives - all lessons learned on the gridiron - have proven to be a critical component of his ability to inspire his business teams to the highest levels of success. Today, Campbell is driven by a heartfelt desire to give back, and he has quietly given away tens of millions of dollars to multiple charities while also finding an hour and half each autumn weekday to coach an eighth- grade boys and girls flag-football team near his home in Palo Alto, Calif.

"Nobody cares more deeply about football and cherishes the gifts that the game has given them than Bill Campbell," said NFF President & CEO Steven J. Hatchell. "By utilizing Bill's name and all that he has accomplished because of football, we elevate the meaning of everything that we do, reaching even greater heights and inspiring future generations. Vin Draddy had the foresight to recognize Bill's talents 30 years ago placing him on the NFF Board. It's that type of vision from great leaders that enables us to take all our efforts to a higher level. That's what we're about today, and what we'll be about in the future."

Launched in 1959 with a grant from Col. Earl (Red) Blaik, the Hall of Fame coach of the legendary Army teams, the NFF National Scholar- Athlete Awards Program became the first initiative in history to recognize a student-athlete for their combined academic, athletic and leadership abilities. With more than $8.9 million distributed during the past 50 years, 15 of the gridiron's best and the brightest are annually selected to accept these coveted $18,000 post-graduate scholarships at the NFF Annual Awards Dinner in New York City at the Waldorf- Astoria.

In 1990, the NFF added the Draddy Trophy to its list of scholar-athlete initiatives, selecting one member of the class as the absolute best in honor of the late NFF Chairman Vincent dePaul Draddy. A quarterback at Manhattan College who went on to developed the Izod clothing brand, Draddy served as NFF chairman for 19 years (1971-1990), and he recruited a young Bill Campbell to serve on the board in 1978. With the start of the 2009 season, which will determine the 20th recipient of the trophy, the NFF is relaunching the award by renaming it The William V. Campbell Trophy. To honor Draddy's contributions to the organization, one of the NFF's 15 post-graduate scholarships presented at the NFF Annual Awards Dinner will be named in his honor.

Nominated by their schools, which are limited to one nominee each, candidates for the NFF National Scholar-Athlete Awards and the William V. Campbell Trophy must be a senior or graduate student in their final year of eligibility, have a grade point average of at least 3.2 on a 4.0 scale, have outstanding football ability as a first team player and have demonstrated strong leadership and citizenship.

Selected by the NFF Awards Committee, each recipient of an NFF National Scholar-Athlete Award travels to New York City to accept his $18,000 post- graduate scholarship, becoming a finalist for the William V. Campbell Trophy. The winner of the William V. Campbell Trophy, which comes with a 24-inch, 25- pound bronze trophy, has his scholarship increased to $25,000.


Comments on Bill Campbell from the College Athletics Community

Jay Grinney, president & CEO of HealthSouth
"HealthSouth has had the privilege of honoring college football's exemplary scholar-athlete, and each year outstanding candidates are selected on the basis of their academic, athletic and leadership achievements. It is fitting that we now honor the "best-of-the-best" of each class in the name of Bill Campbell who has clearly proven himself to be the best of his generation."

Grant Teaff, executive director of the 12,000 member American Football Coaches Association
"Where the NFF has been has been significant, this generates a whole new energy. Because Bill played, coached and was a terrific student, he is the perfect example to the young men playing today of what we're trying to promote: education, leadership and the success that follows. The award has been prestigious but this brings a considerable amount of new significance to the award and our efforts."

Mike Cleary, executive director of the 6,500 member National Association of Collegiate Directors of Athletics.
"The athletics directors overwhelmingly support all that the National Football Foundation does to promote the blend of athletics and academics. College athletics is about life preparation and creating opportunities for our student-athletes to become better citizens. Bill Campbell capitalized on his athletic skill to obtain an education and continued to pass that on to future generations as a coach. His career is a shining example of the benefit of intercollegiate athletics to our society. The Draddy Award has been the mark of excellence for the past 20 years and connecting the Campbell name will elevate its stature in the future."

Steve Richardson, the executive director of the 1,100 member Football Writers Association of America.
"To switch careers at age 39 and then become one of our country's greatest business leaders is an amazing story. Ultimately, the millions of student-athletes who play football go on to other pursuits in life, and Bill's story is clearly an inspiration for them as they think about how they can use the same drive to compete that they learned on the field later in life. It will be an easy connection for writers as they capture the stories of the future Bill Campbell's of the world."

Peyton Manning, 1997 winner of the Campbell Trophy and current Indianapolis Colts Quarterback
"The Campbell Trophy is one of the most important awards in all of college football. We need to send the right message to players that they'll be rewarded for excelling on and off the field and getting their degrees. Staying in college for my final year of eligibility was one of the best decisions of my life."

Mike Slive, commissioner of the Southeastern Conference
"Bill Campbell is the perfect example of what the National Football Foundation Scholar-Athlete Award represents. A former student-athlete who has taken life lessons learned from participation in sports and has applied them to an outstanding professional career is something that should resonate well with all student-athletes."

James E. Delany, commissioner of the Big Ten Conference
"With the nation's most football Academic All- Americans over the last four years, the Big Ten places great value on the dedication and effort of these student-athletes. The Campbell Trophy represents the highest honor a football player can receive, and we congratulate William V. Campbell, whose name now adorns this prestigious award. When you look at what a university aspires to achieve, it is symbolized by the Campbell Trophy."

Dr. Chris Howard, president Hampden-Sydney College and the first recipient of the Campbell Trophy
"We often assert football teaches life-long skills relevant on and off the field, but Bill Campbell is living proof. A selfless teammate, leader and competitor he - like the National Football Foundation - has always made the bold, visionary changes necessary to win while never sacrificing his core values like respect, service and commitment. I was proud to have been named the first Draddy Trophy recipient and now equally proud to have 'won' the Campbell Trophy as well."

Comments on Bill Campbell from Feature Stories in Fortune and Columbia College Today
("The Secret Coach," Fortune Magazine, July 2008)
("The Coach of Silicon Valley,"Columbia College Today Magazine, May 2005)

"His contribution to Google - it is literally not possible to overstate. He essentially architected the organizational structure," said Eric Schmidt, the CEO of Google, in Fortune.

"There's something deeply human about him," said Steve Jobs, founder and CEO of Apple, in Fortune.

"When you have Bill coaching the entrepreneurs, it's like having extra wildcards in a game of five-card draw," said Bill Gurley, a general partner at the VC firm Benchmark Capital, in Fortune.

"Outside of my father, he's the most important male figure in my life," said Danny Shader, CEO of Jasper Wireless, in Fortune.

"There was this core - this nuclear reactor - at the center of the team, and that was Billy. He always saw himself as a winner," said actor Brian Dennhey, who played on the same 1961 Ivy League championship team, in Fortune.

"There was a lot about business I didn't know, and there was a lot about business I didn't care to know. Bill forced me to care. He had this great confidence in me, more than I had in myself. If it weren't for Bill Campbell, I wouldn't be in this position," said Bruce Chizen, the CEO of Adobe, in Columbia College Today.

"I have had a reasonably successful career, and I owe the job solely to Billy. He felt he had an obligation to every kid he recruited to be there in all aspects of a player's life, not just on the football field," said Marty Cicco, who played for Campbell at Columbia and heads Merrill Lynch's Global Real Estate Investment Banking division, in Columbia College Today.

"He has an extraordinary ability to connect with people and make them feel good about working for him. You see a lot of smart executives, but rarely do you see somebody who can connect with people at all levels of the company like he can," said Donna Dubinsky, who worked for Apple's Australian division with Campbell before founding Handspring, in Columbia College Today.


A leader in the business world, on the football field, and in the community, William V. Campbell has made a powerful impact on the people and companies that he has helped mold during every step of his long and distinguished career.

Since August 1998, Campbell has held the title of chairman of the board of directors at Intuit, Inc., a multibillion dollar financial software company in Mountain View, Calif., best known for its Turbo Tax and Quicken products. From 1994 to 1998, he served as the president and chief executive officer of Intuit and from September 1999 until January 2000 as CEO. During his tenure as CEO, the company's market value grew from approximately $700 million to nearly $3 billion, standing near $9 billion today.

With a stellar reputation, Campbell's role in Silicon Valley extends far beyond Intuit with many of the nation's top companies seeking his advice as a consultant. He has served on the board of Apple since 1997, and a 2008 Fortune Magazine article called him "the most confidential advisor in Silicon Valley... and the consigliere to the likes of Google's Eric Schmidt, Apple's Steve Jobs, Kleiner Perkins's John Doerr, and many other Silicon Valley titans." A quintessential mentor with a knack for recognizing and developing talent, Campbell can count more than 30 CEOs in Silicon Valley as protégées, including those at VeriSign, Adobe, Palm and Handspring.

For the three years prior to joining Intuit, Campbell led the GO Corporation, a pen-based computing software company as its president and CEO. Prior to that, Campbell founded and served as president and CEO of Claris Corporation, which was purchased by Apple Computer Inc. in 1990.

Hired by CEO John Sculley, Campbell joined Apple Computer in July 1983 as vice president of marketing. He added the title of vice president of sales in January 1984, and in September 1984, his duties were expanded to include distribution, service and support when he was promoted to executive vice president. In June 1985, he was named group executive of the United States. During his tenure at Apple, he played a critical role in a high-risk decision to air the famous "1984" ad directed by Ridley Scott that introduced the Mac during Super Bowl XVIII. The ad, which would be named the greatest commercial ever made by Advertising Age, helped build Apple's legend and its iconoclastic brand.

Campbell came to Apple from Eastman Kodak, where his last assignment was general manager of consumer products for Kodak Europe. Prior to joining Kodak, he was vice president of J. Walter Thompson, a New York based advertising agency.

Before entering the business world at age 39, Campbell held several football coaching jobs as an assistant at Columbia University and then Boston College before landing the head job at his alma mater. His six years as the head of the Lions program met with limited success, but he credits his experiences as a coach for many of his accomplishments later in life.

Campbell grew up outside of Pittsburgh in Homestead, Pa. His father worked two jobs, pulling nights in a mill and days as a high school teacher and basketball coach. Football reins supreme in Western Pennsylvania, and Campbell played guard and linebacker in high school. Bright and energetic, Campbell migrated east to play football at Columbia University for Coach Buff Donelli.

A standout linebacker for the Lions, Campbell captained the 1961 team to a share of the Ivy League Championship with Harvard - the program's only first place finish. In a 1974 interview, Donelli, described him as "the best captain I ever had. He's a person who made more of an imprint on people who know him than anyone I've ever known."

Campbell graduated from Columbia with a bachelor's degree in economics in 1962, later earning a master's degree in education also from Columbia while he served as an assistant coach. Campbell has made many contributions to Columbia ranging from the renovation of the Aldo T. "Buff" Donelli Intercollegiate Strength Room in the Dodge Physical Fitness Center to the endowment of the Roberta and William Campbell Professorship in Contemporary Civilization.

In 2007, he made a $10 million donation to Columbia as a co-chair of The Columbia Campaign for Athletics: Achieving Excellence, a $100 million initiative to support the school's athletics programs. He has received both Columbia College's prestigious Alexander Hamilton Medal (2000) and the John Jay Award (1991). In 2003, he was appointed as a Columbia trustee, and in 2005 he became chairman of the trustees.

His other charities include millions of dollars donated to his hometown for a new, million-dollar turf football field and another million for computers for high school students. A board member of The National Football Foundation & College Hall of Fame since 1978, Campbell has been a major supporter with several large donations to support the organization's youth development programs and endow one of its prestigious post-graduate scholarships.

Past Winners of the William V. Campbell Trophy (formerly known as the Draddy Trophy)

Listed in chronological order, past Campbell Trophy winners, counting two Rhodes Scholars, a Rhodes Scholar finalist, and a Heisman Trophy winner, include:

Chris Howard (Air Force, 1990 - College President)
John B. Culpepper (Florida, 1991 - Attorney)
Jim Hansen (Colorado, 1992 - Leader in Climatology Research)
Thomas Burns (Virginia, 1993 - Engineering Executive)
Robert Zatechka (Nebraska, 1994 - Physician)
Bobby Hoying (Ohio State, 1995 - Real Estate Executive)
Danny Wuerffel (Florida, 1996 - Nonprofit Director)
Peyton Manning (Tennessee, 1997 - NFL Player)
Matt Stinchcomb (Georgia, 1998 - Television Broadcaster)
Chad Pennington (Marshall, 1999 - NFL Player)
Kyle Vanden Bosch (Nebraska, 2000 - NFL Player)
Joaquin Gonzalez (Miami, 2001 - Corporate Executive)
Brandon Roberts (Washington University in St. Louis, 2002 - Physician)
Craig Krenzel (Ohio State, 2003 - Insurance Executive)
Michael Munoz (Tennessee, 2004 - Marketing Manager)
Rudy Niswanger (Louisiana State University, 2005 - NFL Player)
Brian Leonard (Rutgers University, 2006 - NFL Player)
Dallas Griffin (University of Texas, 2007 - Corporate Finance Associate)
Alex Mack (University of California, 2008 - NFL Player)